Start your own Online Shopify Business Post author By Emily Carter Post date November 28, 2024 TABLE OF CONTENT Last Updated on July 9, 2025 by Emily Carter Established in 2006, Shopify has evolved into a comprehensive, cloud-powered eCommerce platform, empowering businesses to build and manage online stores seamlessly. By 2024, Shopify-powered stores achieved an impressive milestone, surpassing $700 billion in total sales. Some famous platforms, such as Netflix’s online shop, Red Bull, and Heinz Co., are run on Shopify. More than 4 million active websites run on Shopify. As an entrepreneur, you may have a brilliant product line, but you might need help choosing a platform to develop your online store. Wherever you are in your business journey, this post will provide ideas for starting your online Shopify business. In this post, we will introduce the intricacies of the Shopify platform and the steps to implement toward building a profitable online store. We will help you develop your online store from scratch, market it, and meet the business goals. ✅Advantages of Building Online Shopify Business Shopify is known for providing a secure and reliable online platform with enriched built-in themes. The themes are user-friendly, and page designs add products with prices and images. There are features to track inventory levels and manage stock. Shopify integrates with third-party payment gateways to ensure security. On top of that, Shopify offers many options for launching your online business. Some of the benefits of adopting Shopify include: Easily accessible with drag-and-drop functionality Built-in -Editor allows you to customize the themes as per your business requirements Different subscription plans are available for small businesses to start their online business successfully. Shopify stores have mobile responsiveness. Shopify store has built-in marketing tools to reach your target audiences, such as email templates and social media integration, and marketing tools are built-in. Also Read: Shopify Product Tags SEO: Boost Your Shopify SEO Boost Your E-Commerce Rankings: Shopify Google SEO Services ✅Steps to build Online Shopify Business Many other platforms, like WooCommerce and Big Commerce, offer the same option as Shopify, but it is one of the easiest ways to start an online business. Let’s know the steps to build a successful Shopify Store without comparing too much. ➭Start Your Free Trial The first step toward building a Shopify store is registering a web domain with the Shopify free trial by visiting the official website. After entering the valid email address, create a login with a secured password for eStore. After completion, you’ll be redirected to the admin panel to start. ➭Explore the Admin Panel The admin panel is the main panel to set up the online store, and it includes the main features such as: Orders: Check order details, placement, price, shipment and delivery Products: Create a product panel to add, edit, and manage a product list with the latest images with the latest prices Customers: Customer interface with the customers’ contact details can be managed online. Content: The Shopify platform suggests content edits to optimize the content as per the SEO Finances: There is no need to buy extra financial planning and management software. Shopify themes have built-in features for tracking revenue, expenses, and profits. Analytics: Shopify allows to track and monitor performance metrics like sales and product trends. Marketing: The Shopify platform allows the configuration of multichannel campaigns, including email, social media, and SMS marketing. Discounts: You can quickly enter the discount codes to the individual product line Apps: Built-in themes allow us to integrate the online platform with other software, such as a customer care service interface or ERP. ➭Select a Theme Shopify provides a default theme, but you can explore others by going to Online Store > Themes. Browse free themes or visit the Shopify Theme Store. Add your chosen theme to your admin, preview it, and customize it to reflect your brand. ➭Add Navigation Access the Navigation section to customize navigation. Edit the footer menu or create nested menus for product categories or additional pages. This ensures seamless navigation for your visitors. ➭Add Products and Content To manage your products: Add a product by navigating to Products > Add Product. Provide a title, description, and pricing. Duplicate or edit products for updates. Assign or remove tags to organize inventory. Edit SEO details for better search visibility. You can include or exclude products from specific sales channels under Manage Sales Channels. ➭Set Up Payments and Checkout Activate Shopify Payments under Settings > Payments. Provide business and banking details and ensure eligibility based on your location. Customize checkout settings to align with your preferences. ➭Create Customized Pages Add new pages from Online Store > Pages. Use the rich text editor to include images, links, or videos. Set visibility settings, save, and add links to the navigation menu for easy access. ➭Configure Shipping Rates Under Settings > Shipping and Delivery, you can include: New shipping rates with specific conditions (e.g., weight-based or price-based). Calculated rates for more accurate pricing. Localized shipping rates (if using Shopify Payments.) ➭Set Up Taxes The eCommerce platform allows you to set up taxes per area and country, a significant advantage that has increased worldwide popularity. To do tax settings, go to Settings > Taxes and Duties, register tax regions, and add tax numbers. You can also manage exemptions, overrides, and other details to ensure compliance. ➭Connect Your Domain If you have a registered domain already purchased or are running another eCommerce platform, you can quickly start or migrate to the Shopify platform. For domain linking: Go to Settings > Domains. You can buy a new domain or connect to an existing one. You will be able to verify the domain within 48 hours. ➭Test Your Store Place a test order by enabling test mode under Settings > Payments. Use test credit card details to simulate a successful transaction without actual charges. ➭Launch Your Store Remove password protection from Online Store > Preferences to make your store publicly accessible. This step completes setting up the Shopify store. You can now go live. Also Read: How to Add Schema in Shopify? How To Share Shopify Website Access? ✅How Much Does It Cost to Start an Online Shopify Store? Starting an online store with Shopify is a cost-effective option for first-time sellers and established brands. Startup costs depend on your Shopify plan, domain name, theme, and optional apps. Here’s a summary of the expected expenses. Shopify Subscription Plans Shopify offers different monthly plans: Basic Shopify: Ideal for beginners. Includes essential features to set up and run your store. Shopify: Suitable for growing stores that require advanced reporting and additional staff accounts. Advanced Shopify: For scaling businesses with multiple locations or complex shipping. Domain Name A branded domain name builds trust and professionalism. It can be purchased via Shopify or other third-party platforms, typically costing $14–$20 per year. Shopify Theme Free themes are available, but premium themes offer advanced customization, improved aesthetics, and an optimized user experience, which is often preferred for standing out and enhancing store engagement. Apps and Integrations Apps enhance store functionality with tools for email campaigns, product reviews, SEO, inventory, and upselling. Most businesses gradually adopt paid apps as they scale. Shopify Store Startup Cost – Basic Pricing Table ItemEstimated Cost (USD)Notes Shopify Basic Plan$39/monthMonthly subscription, billed annually for a discount Domain Name$14 – $20/yearDepends on the registrar and domain type Paid Theme (Optional)$0 – $350 one-timeFree themes are available; paid themes offer more features Essential Apps (Optional)$20 – $100/monthDepends on your store's size and app needs Logo Design & Branding$0 – $100 one-timeFree tools are available, or invest in professional design ✅What is Required to go live with a Shopify Store? Building a Shopify store is a minor deal in the cluttered eCommerce market. The struggle starts with developing the marketing plan to create the business’s online presence successfully. That’s why you need to hire a full-stack Shopify site development and digital marketing agency that can assist you in launching your online business. While you are on your way to choose an agency, keep the following points in mind Consider a company that has expertise in Shopify site development and branding. Find a company that can reduce the chaos and bring quick returns. Talk to the team, and collaborate with an agency that can work on your project dedicatedly. Choose a company that has experience working with the same market niche. Don’t get stuck on minor issues; clarify your objective to the agency you hire and keep reminding them by providing timelines. Above all, spend time with your partner agency to create a financial and marketing plan, so the Shopify store development doesn’t exhaust your budget. For reference and to initiate talks with an agency, you can check their portfolio, track their business details, and even talk to their previous clients to ensure you partner with the right agency. Also Read: is WordPress or Shopify better for SEO? ✅How IndeedSEO Helps You to Launch Your Online Shopify Business? Starting a Shopify store is just the beginning. It’s important to focus on optimizing, marketing, and maintaining your store. IndeedSEO transforms a basic setup into a revenue-generating business with expert support at every stage. Here’s how we achieve that: Shopify Store Setup and Optimization IndeedSEO manages the technical setup of your Shopify store for smooth navigation, fast loading, and mobile responsiveness. We create user-friendly designs and product categorizations, ready to attract traffic from day one. SEO-Friendly Product and Collection Pages We optimize your product titles, descriptions, URLs, and metadata to enhance search engine visibility. Our Shopify SEO experts optimize your site for higher Google rankings, driving relevant organic traffic to your store. Content Marketing and Blogging Strategy IndeedSEO creates captivating blog articles tailored to your specific niche, emphasizing long-tail keywords to enhance visibility and establish authority. This helps your Shopify business connect with potential customers through valuable information. Custom Keyword Research and Strategy We conduct in-depth keyword research tailored to your products and industry, creating a strategy to enhance product descriptions, category pages, and blog content, thereby boosting your Shopify store’s visibility on search engines. Technical SEO and Site Audit Support We audit the store for issues such as broken links, indexing errors, duplicate content, and slow loading speeds. IndeedSEO eliminates technical barriers to enhance your Shopify store’s performance, boosting rankings and user experiences from launch. Ongoing Monitoring and Performance Reporting IndeedSEO provides monthly reports that track traffic, conversions, and rankings. We utilize real-time data to refine strategies and drive growth for your Shopify business, providing insights into successes and areas for improvement. Final Words- Unlock Retail Growth Potential with Shopify Store Development Do you dream of launching a unique retail store to expand your competitive edge in the retail market? Choosing Shopify will be the right decision for a startup store, with built-in options like co-selling, a customer care interface, and the ability to upgrade to Shopify Plus. Also, Shopify is the only eCommerce platform offering a collaborating model to strengthen agency-client relationships. The revenue model provided by the Shopify theme can pave the way for sustainable growth. Further, choosing an agency with the POS-specific certification will authenticate the agency’s capabilities to build a functional online store with minimum flaws. Additionally, Shopify’s referral program provides a strategic advantage, helping agencies expand their client base and enhance their market credibility. To explore the immense potential of the eCommerce marketplace, embrace omnichannel retail strategies, and harness Shopify’s robust platform to set up your new online business. Shopify’s robust platform will help you deliver value-driven solutions that redefine success in this ever-evolving marketplace. At IndeedSEO, we have the expertise and experience to set up an online Shopify business. Get ready to launch your online store. Frequently Asked Questions What do I need to start an online business with Shopify? To get started, you’ll need a Shopify account, a product or service, a custom domain, and a valid payment method. Select a theme, add items, establish prices, and configure shipping details. Launching your online business is made simple with Shopify, which handles hosting and security. Is Shopify suitable for beginners with no technical skills? Shopify is designed for beginners. Its user-friendly dashboard, pre-built themes, and drag-and-drop features simplify store setup. No coding or design experience is needed. Shopify also provides tutorials, 24/7 support, and a vast app store to manage operations without technical challenges. What is the monthly cost of running a Shopify store? The Basic Shopify plan costs $39 per month. Additional costs may include app subscriptions, premium themes, and transaction fees. The total monthly cost typically ranges from $50 to $200, inclusive of optional marketing expenses. Can I sell digital products on Shopify? Yes, Shopify supports the sale of digital products, such as eBooks, music, or courses. Apps like Digital Downloads and SendOwl automate file delivery after purchase, allowing you to set licenses, restrict downloads, and manage access easily through your Shopify dashboard. How can I drive more visitors to my Shopify store? Driving traffic requires a combination of SEO, paid advertising, social media, influencer partnerships, and email marketing. Shopify offers built-in SEO tools and integrates with Google, Facebook, and Instagram to enhance visibility. Creating valuable content also helps attract and convert online visitors. Do I need a registered business to start selling on Shopify? You can start without registering a business initially. It’s important to register your store for tax compliance, brand credibility, and payment processor verification. 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