How to Do SEO for Wix Websites

Currently gaining immense popularity, Wix is a platform that builds websites using AI. It creates effective HTML5 websites using a simple drag-and-drop editor. Small ventures and individual brands commonly use it to ensure a quality website with high-quality presentations. Though it creates engaging websites, many Wix websites lack in gaining the right user traffic. Doing SEO on such low-traffic websites is essential.

In the past, Wix had limited features for optimization, but its latest version is packed with top SEO features. If you are also facing limited visibility on your Wix platform, stay put. In this guide, we will discuss how you can boost your platform for better online visibility using SEO for Wix websites.

Is Wix Good for SEO?

Wix is SEO-friendly when used correctly. Before starting optimization, understanding Wix’s capabilities is essential for your strategies. It helps you set realistic expectations and alter your strategies for the best performance.

Key SEO features in Wix include:

• Custom page titles and meta descriptions
• SEO-friendly URLs
• Image alt text support
• Automatic sitemap generation

It provides built-in tools that support all domains of strategic SEO.

A Complete Guide Covering SEO for Wix Websites

This guide is ideal for first-time Wix users. It will help you to optimize your websites with the right SEO.

• Set Up Wix SEO Wiz

Wix SEO Wiz is designed to guide beginners. It ensures the basics are handled correctly from the start.

How it helps:

• Creates a personalized SEO plan
• Checks site readiness for search engines
• Guides keyword and page optimization
  

To access it:

1. Open your Wix dashboard
2. Go to Marketing & SEO
3. Click SEO Tools
4. Start SEO Wiz

• Keyword Research

Without proper keyword research, even good content may fail to reach your audience.

Best keyword practices:

• Choose keywords your audience searches for
• Focus on long-tail keywords
• Avoid highly competitive terms at the start
  

Where to use keywords:

• Page titles
• Headings
• Main content
• Image alt text
  

• Optimize Titles and Meta

Well-written titles can improve click-through rates. To boost your visibility, every page needs unique metadata.

Page title tips:

• Keep titles under 60 characters
• Add your main keyword
• Make it clear and engaging
  

Meta description tips:

• Limit to 160 characters
• Explain the page value
• Encourage clicks
  

• URLs

Clean URLs help users and search engines understand what a page is about. Wix allows URL editing in page SEO settings.

Best practices:

• Use short URLs
• Include keywords
• Avoid special characters
  

• Optimize Content

Good content alone is not enough. The way content is structured boosts user experience and SEO performance.

Content optimization tips:

• Use one H1 heading per page
• Break content into sections
• Write short paragraphs
• Add internal links
  

• Image Optimization

Images make content more engaging. However, unoptimized images can harm website performance.

Image SEO best practices:

• Compress images before upload
• Use descriptive file names
• Add alt text for accessibility
• Avoid oversized images
  

• Improve Website Speed

Slow pages often lead to higher bounce rates. A page with good speed will help with Google rankings.

Ways to improve speed on Wix:

• Remove unused apps
• Avoid heavy animations
• Optimize images
• Use simple layouts
  

• Mobile Optimization

Most users now browse websites on mobile devices. It is essential to keep a smooth mobile experience. You can use Wix’s mobile editor to fix mobile layout issues.

Mobile SEO checklist:

• Text is readable on small screens
• Buttons are easy to tap
• Pages load quickly
• Navigation is simple
  

• Linking

Links help connect your content and guide both users and search engines. A good linking strategy improves site structure and authority.

Internal linking benefits:

• Improves site structure
• Increases time on site
• Passes SEO value
  

External linking benefits:

• Builds trust
• Supports content credibility
  

Link only to relevant and trusted sources.

• Track Performance

Tracking performance helps you understand what is working and what needs improvement. Wix automatically creates a sitemap for your website audits.

Regularly track:

• Keyword rankings
• Page traffic
• Click-through rates

Steps to submit sitemap:

1. Open Google Search Console
2. Add your website
3. Submit XML sitemap

How to Do Keyword Research for Wix Websites

Keyword research is the first step of SEO for Wix websites. When you choose the right keywords, your website attracts customers.

Key steps to follow:

• Use tools like Google Keyword Planner or Google search suggestions
• Look for keywords with good search volume and easy competition
• Focus on long-tail keywords

After finalizing keywords, assign one main keyword to each Wix page. Add keywords naturally in page content and images, and avoid keyword stuffing.

IndeedSEO – Top SEO Company in India

IndeedSEO is a team of SEO experts with expertise in major industries and domains. With IndeedSEO, you can be assured of a better Wix website using data-driven SEO. Our strategies are custom-made for each brand, which helps us make your websites rank faster and higher.

If you run your business using Wix, you need to rank better with the right engine optimization. Partnering with our expert helps you with the right strategies that can boost your visibility and online performance.

SEO success comes from consistency. With the appropriate strategies, you can control your SEO results. Wix does provide some good SEO options, but you need to know how to use them. Remember, continuous updates are the key to success in the long haul.