{"id":25844,"date":"2026-01-01T10:03:11","date_gmt":"2026-01-01T10:03:11","guid":{"rendered":"https:\/\/indeedseo.com\/blog\/?p=25844"},"modified":"2026-01-22T10:34:21","modified_gmt":"2026-01-22T10:34:21","slug":"seo-reports","status":"publish","type":"post","link":"https:\/\/indeedseo.com\/blog\/seo-reports\/","title":{"rendered":"A Beginner\u2019s Guide to Making Simple SEO Reports","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><strong>A Beginner\u2019s Guide to Making Simple SEO Reports &#8211;<\/strong> For every brand, SEO is a fundamental factor for visibility online. SEO is a full-service offering that involves rankings, traffic, keywords, and backlinks, among others. But with SEO reports, it doesn\u2019t need to be so complex. A great SEO report highlights what is working and suggests ways to improve.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re a beginner who wants to understand how to make easy and simple SEO reports, this guide is for you. It will help you understand how to create simple and clean SEO reports without stress for your brand.<\/span><\/p>\n<p><span data-sheets-root=\"1\">    <section class=\"cta-services new-wrapper-services\">\n        <div class=\"container mt-3 mb-3 p-0\">\n            <div class=\"service-cta-wrap\">\n                <div class=\"row gx-lg-5 g-4 align-items-center justify-content-between\">\n                    <div class=\"col-xl-8 col-lg-8 text-align-center\">\n                        <h4 class=\"mb-0 text-white text-center\">Get actionable SEO reports that drive growth- talk to IndeedSEO today.<\/h4>\n                    <\/div>\n                    <div class=\"col-lg-4 d-flex justify-content-center\">\n                        <a href=\"javascript:void(0)\" class=\"cta-button-blk button-primary\" data-bs-toggle=\"modal\" data-bs-target=\"#boost-modal\" on=\"tap:my-lightbox.open\">Book Consultation <span class=\"circle-icon\">\n                        <svg width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                         <circle cx=\"11\" cy=\"11\" r=\"9\" stroke=\"white\" stroke-width=\"3\"><\/circle>\n                         <circle cx=\"11\" cy=\"11\" r=\"4.84615\" fill=\"white\"><\/circle>\n                      <\/svg>\n                            <\/span>\n                        <\/a>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n    <section class=\"cta-services cta-mobile\">\n        <div class=\"container mt-3 mb-3 p-0\">\n        <a data-bs-toggle=\"modal\" data-bs-target=\"#boost-modal\">\n            <div class=\"service-cta-wrap\">\n                <div class=\"row gx-lg-5 g-3 align-items-end justify-content-between\">\n                    <div class=\"col-xl-8 col-lg-8 text-align-center\">\n                        <h4 class=\"mb-0 text-white text-center\">Get actionable SEO reports that drive growth- talk to IndeedSEO today.<\/h4>\n                    <\/div>\n                    <div class=\"col-lg-4 d-flex justify-content-center\">\n                        <button class=\"cta-button-blk button-primary\" data-bs-toggle=\"modal\" data-bs-target=\"#boost-modal\" on=\"tap:my-lightbox.open\">Book Consultation <span class=\"circle-icon\">\n                        <svg width=\"22\" height=\"22\" viewBox=\"0 0 22 22\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                         <circle cx=\"11\" cy=\"11\" r=\"9\" stroke=\"white\" stroke-width=\"3\"><\/circle>\n                         <circle cx=\"11\" cy=\"11\" r=\"4.84615\" fill=\"white\"><\/circle>\n                      <\/svg>\n                            <\/span>\n                        <\/button>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <\/a>\n        <\/div>\n    <\/section>\n     <\/span><\/p>\n<h2><b>What Is an SEO Report?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">An SEO report is a report on the performance of your website on search engines like Google. It serves as a progress report on whether or not your site is doing well and if your SEO is working.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Think of it as an examination for your website. It tells you where you are strong, where you are weak, and what you need to do to get better.<\/span><\/p>\n<h2><b>Why Simple SEO Reports Matter?<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25846\" src=\"https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_.webp\" alt=\"Why Simple SEO Reports Matter_\" width=\"1537\" height=\"697\" srcset=\"https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_.webp 1537w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_-300x136.webp 300w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_-1024x464.webp 1024w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_-768x348.webp 768w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_-1200x544.webp 1200w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/Why-Simple-SEO-Reports-Matter_-150x68.webp 150w\" sizes=\"auto, (max-width: 1537px) 100vw, 1537px\" \/><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/indeedseo.com\/blog\/free-paid-seo-reporting-tools\/\">Free and paid SEO reporting tools<\/a> help you understand results without confusion. They show progress clearly and make SEO decisions easier. You don\u2019t need complex data to see real growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is essential as it:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Saves time and reduces confusion<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Clearly show what\u2019s working and what\u2019s not<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Helps beginners understand SEO progress easily<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Makes client communication simple and honest<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Supports better planning for next SEO steps<\/span><\/li>\n<\/ul>\n<h2><b>Key Elements of a Simple SEO Report<\/b><\/h2>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Website Traffic Overview<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Start with the basic traffic data.<\/span><\/p>\n<p><b>Show<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Total visitors<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organic traffic (from search engines)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Comparison with last month<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This gives a quick snapshot of growth or decline.<\/span><\/p>\n<p><b>Use tools like:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Analytics<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Search Console<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">No need to dive deep. Just show trends.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Keyword Performance<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Keywords are the heart of SEO.<\/span><\/p>\n<p><b>In your report, include:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Top keywords ranking on Google<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Any new keywords gained<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keywords that dropped<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You don\u2019t need hundreds of keywords. About 10 to15 important ones are enough.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Page Performance<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Not all pages perform the same.<\/span><\/p>\n<p><b>Show:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Top-performing pages<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pages with traffic growth<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pages losing traffic<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This helps understand what content works and what needs improvement.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Basic Technical Health\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Highlight basic technical details for your performance.\u00a0\u00a0<\/span><\/p>\n<p><b>Include:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Website speed (slow or okay)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mobile-friendliness<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Any major errors (broken pages, indexing issues)<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Backlinks Summary<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Backlinks help Google trust your site.<\/span><\/p>\n<p><b>In a beginner SEO report, add:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Total backlinks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New backlinks gained<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Any spammy links (if noticeable)<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Avoid deep link analysis. Just show overall link growth.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Content Updates<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Content is a big part of SEO.<\/span><\/p>\n<p><b>Mention<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New blogs published<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Old content updated<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pages optimized<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This shows ongoing effort, even if rankings take time.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Wins and Challenges<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This section keeps your report human.<\/span><\/p>\n<p><b>Wins<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ranking improvements<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Traffic growth<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Better engagement<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><b>Challenges:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ranking drops<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Slow results<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">High competition keywords<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Being honest builds trust.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Action Plan<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Never end an SEO report without next steps.<\/span><\/p>\n<p><b>Add a simple plan like:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimize 3 service pages<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Publish 2 blogs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improve page speed<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build quality backlinks<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This shows direction and purpose.<\/span><\/p>\n<h2><b>Step-by-Step Guide: How to Make a Simple SEO Report<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Creating an SEO report is easy when you follow a clear process. Focus on useful data, keep language simple, and highlight actions instead of just numbers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Follow these simple steps:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Set a clear reporting period (monthly works best)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Collect data from Google Analytics and Search Console<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check organic traffic and visitor trends<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Review top keyword rankings and changes<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyze the best and worst performing pages<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Note basic technical issues like speed or errors<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add content updates and backlink summary<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Highlight key wins and challenges<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">End with clear action steps for next month<\/span><\/li>\n<\/ol>\n<h2><b>Beginner-Friendly Tools You Can Use to Make Professional SEO Reports\u00a0\u00a0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You don\u2019t need expensive tools to start. Simple tools perform as well as professional tools for a basic SEO Report.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Free or simple tools:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Analytics<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Search Console<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ubersuggest<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ahrefs (basic view)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SEMrush (limited version)<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Use screenshots or simple tables instead of complex dashboards.<\/span><\/p>\n<h2><b>How Often Should You Create SEO Reports?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">SEO takes time, so reporting too often can be misleading. The right frequency helps you track real progress without overthinking small changes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Best reporting timelines:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Monthly<\/b><span style=\"font-weight: 400;\">: Ideal for most websites and beginners.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Weekly<\/b><span style=\"font-weight: 400;\">: Only for active campaigns or large sites.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Quarterly<\/b><span style=\"font-weight: 400;\">: Good for long-term growth analysis.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Yearly<\/b><span style=\"font-weight: 400;\">: Useful for big-picture SEO performance.<\/span><\/li>\n<\/ul>\n<h3><b>Conclusion\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Making SEO reports does not require expensive paid tools. With the help of basic resources and clear thinking, you can make honest SEO reporting. A good SEO report tells where the website started, how it is performing, and what further steps should be taken to make the strategies more effective.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With IndeedSEO, you can get your SEO requirements completed professionally. Our experts work with advanced SEO tools and resources to help you effectively implement advanced SEO strategies.<\/span><\/p>\n<p><a data-bs-toggle=\"modal\" data-bs-target=\"#boost-modal\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-25847\" src=\"https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18.webp\" alt=\"CTA-Button\" width=\"1575\" height=\"594\" srcset=\"https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18.webp 1575w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18-300x113.webp 300w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18-1024x386.webp 1024w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18-768x290.webp 768w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18-1536x579.webp 1536w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18-1200x453.webp 1200w, https:\/\/indeedseo.com\/blog\/wp-content\/uploads\/2026\/01\/CTA-1-copy-3-18-150x57.webp 150w\" sizes=\"auto, (max-width: 1575px) 100vw, 1575px\" \/><\/a><\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>A Beginner\u2019s Guide to Making Simple SEO Reports &#8211; For every brand, SEO is a fundamental factor for visibility online. SEO is a full-service offering that involves rankings, traffic, keywords, and backlinks, among others. But with SEO reports, it doesn\u2019t need to be so complex. A great SEO report highlights what is working and suggests [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":7,"featured_media":25845,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-25844","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Beginner\u2019s Guide to Making Simple SEO Reports<\/title>\n<meta name=\"description\" content=\"A clear beginner\u2019s guide to creating simple SEO reports that track performance, insights, and measurable website growth effectively.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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